Recent Articles
By the book Augment: to make greater, more numerous, larger, or more intense. Reality: the quality or state of being real. Augmented Reality: an enhanced version of reality created by the use of technology…
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Ever since the dawn of mobile devices in 2007, web browsing has become revolutionized. Searching a topic, place, or question on a search engine was once something that was restricted only to a desktop computer or a laptop when connected to WiFi. Today, 68% of adult Americans have a smartphone, meaning that they have access…
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Picture for a moment how much a to-go order can disrupt a lunch-rush. Tables are full, servers are scrambling – and all of the sudden, the phone rings. If you’re a restaurant owner, you might have heard about the possibility of getting an app for your business. Apps may seem like a “neat” invention for…
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“Hello, would you like to sign up with our Reward MyPoints Credit Card today? It will take 5% off your next purchase and it is free.” Customer (reluctantly): “Uh… sure.” “Okay, excellent. Here are the forms; please fill them out thoroughly and customer service will assist you when you are finished.” This situation can be…
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The general purpose of funding a mobile app is to create a return-on-investment. It is one of the most common and costly marketing configurations entrepreneurs who have a service or product they desire to make accessible to consumers can build. But an application is useful not just because a customer will pay anywhere from $0.99…
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This is a day in age where society opens up a laptop, and not a phone book, when they need to buy or find something. If you have a store and products that you are proud of, then you have probably considered developing an online store or installing an eCommerce plugin to your pre-existing site.…
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Like many world-renowned giants, many of the largest corporations we see in 2016 had small, humble beginnings. Today, you may see your business in a similar light, dreaming of a bigger tomorrow. So, you try to go cheap on as many things as your can. Trying to take off with a free website that a friend or family member offered…
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Smartphone users need only have apps on their device that provide them with specific resources, entertainment, or otherwise, value. If you don’t use it, lose it, right? Yet each time a mobile phone is purged of an unnecessary application, a service feature is abandoned that a developer very well may have spent months meticulously designing.…
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Sometimes, push notifications can be annoying. They are so-named “push” for a reason, right? Push notifications are truly best utilized when they are sent in respect to a user’s location, promoting valid content at convenient times. An accurate and well-placed advertisement can go a long way; and push notifications do just that – not only in content, but in…
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Did you know that an average American eats a commercially prepared meal four times a week? As a whole, that is roughly 18.2 meals per month eaten outside of the home. While most would agree that eating out is almost always more expensive than eating in, sometimes that trip to the pub down the street…
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